13 March 2014

Singapore, Hong Kong mobile usage compared by comScore

Singapore and Hong Kong have been the most rapidly developing and fiercely competitive metros in Asia Pacific in the last four decades. According to comScore, it's only natural that among other socio-economic and financial comparisons, the two cities also get compared for their connectivity and mobile usage.

This infographic provides some key findings:
  • Tablet adoption in Singapore is slightly higher than for Hong Kong
  • Singapore continues to favour iOS while Android is more popular in Hong Kong
  • News Information /weather is amongst the most popular category on mobile phones
  • Singaporeans get their Sports updates on mobile devices while Hong Kong residents bid and shop "on the go"
 
The data is made available through comScore Device Essentials, a service that offers global mobile insights from sixty countries with region-level reporting. Device Essentials provides unique device and traffic share information by network operator, along with device characteristics, to deliver an in-depth profile of audience traffic for any market. 
Source: comScore